Studies say that on average, Americans check their phones 80 times a day. The ease of access to phones has turned them into the primary way in which we consume media. It’s no wonder that it’s rare to find a company that doesn’t utilize social media in some way, and why not? Companies are saving millions and making millions by relying solely on or in large part on social media for marketing. In fact, in 2017 it was calculated that 90 percent of U.S. businesses were using social media for marketing purposes.
It may seem simple but social media marketing takes work and skill. Here are some tips to help boost your influence:
The 9-5 workday is old-fashioned. People, especially millennials in the workforce, simply expect more from their employer. They want flexibility and freedom, the feeling of not being tied down, and an escape from the traditional. So what’s so great about working remotely?
Creating and encouraging a diverse culture in a modern business organization is essential. There should be no room for judgements based on religion, skin color, sexual orientation, etc. Everyone has the legal right to work and make money with their skillset.
Being a diverse and inclusive company is not achieved by just hiring all kinds of people to work for you. You need to aim to create an environment where employees are truly accepted by management and each other.
With a surging percentage of millennials entering the workforce, employers are having to rethink old strategies for attracting new talent. A large salary is not attracting prospective employees the same way it used to.
According to Deloitte’s 2018 annual Millennial Survey, millennials prefer “a preference for plain talk, inclusiveness, and directness in their bosses; businesses that are involved in social issues and good causes for positive change; and the obvious potential benefits of automation in terms of productivity and economic growth, to name a few.”
Internal communication is the lifeblood of your business. It doesn’t matter how well you set up processes and procedures, if your employees do not feel secure enough to communicate to fellow colleagues and management, work will not be efficient. Problems will not be addressed properly, innovation will be stagnant, and your customers will not be served well.
There are many reasons your HR department might be required to employ a corporate volunteering program. Examples include increasing employee engagement, attracting more millennials to your company, and enhancing your corporate branding.